Stereotypes : "The Dumb Blonde"

within various media products, people with blonde hair are perceived as "dumb" for example in the popular TV show The Big Bang Theory, one of the main characters, played by Kaley Cuoco, comes out with many a dumb comments such as the one above. this enhances the stereotype into the modern day world.

Blonde stereotypes are stereotypes of blond-haired women. Sub-types include the "blonde bombshell" and the "dumb blonde". Blondes are differently stereotyped from brunettes as more desirable and less intelligent. There are many blonde jokes made on these premises. Although chiefly aimed at women, jokes of this style have also been aimed at similar stereotypes associated with men, such as the "dumb jock" and the "surfer dude". the blonde stereotype has recently been proved to be untrue due to an analysis of IQ data carried out by the National Longitudinal Surveys on a survey database of American "baby boomers" (NLSY79 data), the natural blond women in this population category (excluding African American and Hispanic persons) have a slightly higher mean IQ than brunettes, black and red haired women.