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Writer's pictureNick Saward

Attitude's representation of gender as an issue

Updated: Apr 25, 2023

Attitude's vocalisation on LGBTQ+ matters is no underestimation but how does the magazine represent gender overall?


On the website’s style and fashion page, there's an article featuring the non-binary model Fernando Casablanca’s photoshoot. Attitude’s representation of Fernado’s genderfluidity is captured with the use of androgyny. The combination throughout the photoshoot of masculine and feminine traits allows Fernado to be seen as not simply man nor woman but someone with the ability to show their fluidly when wanted. Exploring the more ‘feminine’ side of Fernado, shows Attitude’s ideology of how gender is not limited to the sex you were born. Using pink as the main colour throughout the photoshoot starts challenging beliefs of hyper-femininity, as Fernado’s muscular body juxtaposes the commonly seen view of pink being ‘girly’ and is only something for women to associate with. Judith Butler’s gender performativity theory that “there is no gender identity behind the expressions of gender” links to Fernando’s repetitive performance to express their gender through their actions rather than something biologically determined or an inherent identity. Rather than being man or woman, people are acting as women and men through society’s depiction of the two sexes and their traits. Throughout the article, we see Fernado in a range of different attire. Ranging from suits, dresses, limited and no clothing on; Fernando expresses and embraces all of their traits.

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