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Writer's pictureNick Saward

Media Diary Week 10: The Michelle Obama Podcast


The Michelle Obama Podcast, aired on July 29th, 2020, presents an extraordinary platform where former First Lady Michelle Obama engages in insightful conversations with notable guests. In this episode, Mrs. Obama delves into thought-provoking discussions with renowned author and activist Isabel Wilkerson. This review will explore the podcast's format, its powerful appeals, and its target audience. Through her authenticity, empathy, and unwavering commitment to uplifting others, Michelle Obama establishes a profound connection with listeners, offering them an experience filled with inspiration, personal growth, and collective reflection.


The Michelle Obama Podcast adopts an interview-based format, with each episode dedicated to a conversation between Mrs. Obama and her guests. The July 29th episode provides a captivating exploration of the intersections of race, power, and social dynamics. The conversation with Isabel Wilkerson covers a wide range of topics, including the experiences and perspectives of African Americans in the United States, the deep-rooted divisions within society, and the need for empathy and understanding. Michelle Obama's approach to hosting the podcast is both genuine and conversational, creating an atmosphere of intimacy that enables listeners to feel like active participants in the discussion. Her authenticity and vulnerability set the tone for open and honest conversations, fostering a sense of trust and engagement. As a result, listeners are invited into a safe space where they can reflect, learn, and grow alongside the speakers and the audience.


The Michelle Obama Podcast's strongest appeal lies in Michelle Obama's authenticity and relatability. Through sharing personal anecdotes and experiences, she dismantles the barriers between her listeners and herself, establishing a genuine connection. Mrs. Obama's down-to-earth approach and humble demeanor make her an accessible role model, demonstrating that even individuals in positions of power and influence face challenges and uncertainties. This relatability resonates deeply with listeners, inspiring them to embrace their own stories and strive for personal growth. The podcast also offers a profound emotional journey, with Michelle and her guests sharing vulnerable stories that evoke empathy and compassion. The July 29th episode addresses the historical and contemporary struggles faced by African Americans, allowing listeners to develop a deeper understanding of systemic racism and its impact. By highlighting the power of empathy, Michelle encourages listeners to engage in honest conversations about race and to challenge existing prejudices. The emotional depth of these discussions sparks reflection and prompts individuals to examine their own biases, ultimately fostering empathy and unity. The Podcast out for its commitment to intellectual stimulation and education. Each episode features conversations that delve into diverse topics, providing listeners with new perspectives, ideas, and knowledge. The July 29th episode delves into the rich history of African Americans and their contributions to society, offering insights into the challenges they have faced and the progress made. This intellectual stimulation encourages listeners to expand their horizons, question preconceived notions, and actively engage with social issues.


The Michelle Obama Podcast has a diverse and expansive target audience. While the July 29th episode primarily targets individuals interested in exploring racial dynamics and societal issues, its appeal transcends specific demographics. The podcast resonates with those seeking personal growth, empowerment, and inspiration. Michelle Obama's ability to connect with listeners from various backgrounds and age groups allows the podcast to foster a sense community. Because Michelle is a Black Women herself, she will be seen as someone who is taking a risk as the majority of people who host Podcasts are (not so surprisingly) white males. She is already giving herself an advantage by putting herself out there and allowing her voice to be heard by people who would rarely ever listen to podcasts because of the underrepresentation they face in todays society.

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