Background
YES! Media is a nonprofit, independent publisher of solutions journalism.
Through rigorous reporting on the positive ways communities are responding to social problems and insightful commentary that sparks constructive discourse, YES! Media inspires people to build a more just, sustainable, and compassionate world.
Its explanatory journalism analyzes societal problems in terms of their root causes and explores opportunities for systemic, structural change. Its stories uncover environmental, economic, and social justice intersections. Its solutions reporting spotlights the ideas and initiatives of people building a better world. Its commentaries address dominant economic, political, and social structures and consider alternative ways of thinking that can produce a more equitable and Earth-friendly world.
Front Cover
Similar to Happiful Magazine, the layout of this magazine is in a minimalistic style. However, the colours aren't as warm-toned, and there isn't a use of a model but an illustration of a person and within them is nature - this could be to suggest that humans are similar to nature, which isn't always perfect. This opens a new perspective to the reader on how to view themselves when it comes to mental health. Although being the only thing with the most amount of colour, the masthead is the first thing the viewer will look to maybe because of it being red and bold, making it easy to read and easily noticeable on the magazine. It's set in front of the central image to maybe suggest it's not a popular and well-known magazine.
The tagline, "How to fix our lost connections", is short and simple and gives an insight as to what is in the magazine. As well as the header "The Mental Health Issue", which adds extra information to the magazine about what its contents hold. This further attracts the audience and lets them know what to expect from the magazine.
The fact the central image could be viewed as being a female - because of the low v-neck shirt, we can work out that the target audience may be of a more female audience aged 30 and over.
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